FIFA World Cup 2026™ Partner and Vendor Toolkit

World Cup Partner Resources and Event Submission

Atlanta is preparing to welcome the world for the FIFA World Cup 2026™, and our partners are at the center of that experience.

As the global spotlight turns to our city, this toolkit serves as your roadmap for participation. Whether you’re planning special events, promotions, activations or hospitality experiences, this page outlines the essential resources, submission portals and marketing opportunities available to you.

Together, we will share Atlanta’s hospitality, creativity and culture on an international stage.

Get Your Event in Front of the World

Atlanta Convention & Visitors Bureau (ACVB) maintains the official calendar of events on DiscoverAtlanta.com, highlighting activities happening throughout the tournament period. This calendar serves as the primary source for visitors seeking activities during their stay in Atlanta.

All partner-hosted events, watch parties, activations and cultural celebrations must be submitted through the official event submission portal to be considered for promotion.

FIFA World Cup 2026™ Visitor Hub

ACVB’s dedicated World Cup microsite is the central guide for visitors planning their trip.

This site includes:

• Things to do in Atlanta
• Dining and nightlife guides
• Transportation and mobility information
• Neighborhood highlights
• Event listings
• Travel tips for navigating the city during the tournament

Atlanta Host Committee Information

For official tournament operations, host city initiatives and broader citywide planning efforts, please refer to the Atlanta FIFA World Cup Host Committee at www.atlantafwc26.com.

This is the official source for:

• Host city announcements
• Community initiatives
• Volunteer programs
• Official FIFA guidelines and updates

Official Host City Look

Due to the exclusivity of the FIFA IP for official sponsors and partners, ACVB and the Host Committee are excited to introduce the official host city look. The window to order items will be a tight turnaround, so please prepare a budget for these additional opportunities. Interested organizations will be invited to participate in the city branding, and will have access to a décor kit and ability to purchase items from our printing partner, Phase 3, with a link to place orders below. 

Complimentary Host City Décor Items

Help welcome visitors to Atlanta with our complimentary Host City look digital assets, which we designed to create a unified experience throughout the city while sharing key visitor information. There are three options to best fit your needs:

• Full graphic available in both horizontal & vertical formats for standard screen sizes
  • Includes a QR code linking to the Discover Atlanta FIFA microsite — local dining, attractions, and more
• Suggested welcome messaging included for marquees without digital display support

File name: 26ACVB-FIFA-WELCOME-Digital-Banner-1080×1920-1.png
File type: image/png
File size: 1.18 MB
Dimensions: 3500 x 6222 pixels

Download Here

File name: 26ACVB-FIFA-WELCOME-Digital-Banner-1920×1080-02-1.png
File type: image/png
File size: 0.97 MB
Dimensions: 6200 x 3488 pixels

Download Here

Know Before You Go

The Know Before You Go guide is a visitor resource featuring practical information on transportation, city navigation, local tips, key contacts and other essentials to help guests prepare for and enjoy their time in Atlanta during FIFA World Cup 2026™.

Brand Assets

Download information regarding brand assets for FIFA World Cup 2026™ in Atlanta.

Hosting a Watch Party

Planning a watch party? You need a license. Get all the information about the process for requesting public viewing licenses for the FIFA World Cup 2026™.

Special Offers and Promotions

We encourage our partners to create compelling, tournament-inspired offers designed to welcome and engage visiting fans throughout the city. Whether it’s a curated dining package, a retail promotion, a ticket bundle or a one-of-a-kind experience, this is a unique opportunity to capture the energy of the season and drive meaningful traffic to your business.

To participate in this citywide promotion, offers must remain active for the required window of May 22 through Sept. 8.

All offers submitted through the Savings in the City platform will be amplified through Atlanta Convention & Visitors Bureau’s dedicated visitor marketing efforts, providing added visibility and positioning your business in front of thousands of potential customers during one of the most exciting times of the year.

ACVB member? Submit your offer here.

Summer Commemorative Edition of Discover Atlanta Now Magazine

To mark this historic moment, Atlanta Convention & Visitors Bureau will publish a special Summer Commemorative Edition of Discover Atlanta Now magazine, celebrating the city as a global host destination.

This edition will serve as a keepsake guide for visitors and a high-visibility platform for partner advertising.

To reserve your placement, contact [email protected].

FIFA Fan Festival™ in Atlanta

From June 12 through July 15, fans from across the globe will gather under the Atlanta skyline to watch matches on massive screens, enjoy live music, taste local flavors and connect with people from every corner of the world.  Be part of it.

Stay Connected

Sign up to receive news updates from Atlanta Convention & Visitors Bureau Public Relations.

Subscribe to our Discover Atlanta mailing list to receive our monthly newsletter.

Also, follow Discover Atlanta on social media.

Showcase Atlanta

Showcase Atlanta connects major-event planners and corporations with local businesses through its official digital directory. Visit their site to add, claim, or update your free listing and more information.

Getting Around: Commuter’s Guide for Local Businesses

This resource helps Downtown and regional employees plan their commute during FIFA World Cup 26™, including transit options, travel tips and guidance to navigate increased congestion and event activity.

Be Part of Atlanta’s Global Moment

FIFA World Cup 2026™ presents a once-in-a-generation opportunity to elevate Atlanta on the world stage. Every restaurant, hotel, attraction, venue and business plays a role in shaping the visitor experience.

Let’s work together to deliver a seamless, welcoming and unforgettable Atlanta.

Not a member of Atlanta Convention & Visitors Bureau yet? Connect with us to learn about the benefits of an ACVB membership.