Ultimate Guide to Attending Beyoncé’s Cowboy Carter Tour in Atlanta

By Aubree Dumas

Last Updated December 4, 2025

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So you’ve scored your tickets and you’re ready to Run the World at Beyonce’s Cowboy Carter tour at Mercedes-Benz Stadium in Atlanta. Now it’s time to create some Irreplaceable memories out and about in Atlanta. Here’s a guide on things to do and see as you get ready for Queen B.

Dining

Denim and Diamonds Tea at Waldorf Astoria Atlanta Buckhead

Get ready for four days of Beyoncé in the A with a themed tea service. The celebration will have larger-than-life western decor brimming with rhinestones and denim, a premium tea selection and a specialty cocktail featuring Queen Bey’s Sir Davis whiskey. Reserve your spot for either Saturday, July 12 or Sunday, July 13 at 12:30 p.m. or 3 p.m.

Cowboy Carter Bar at Grand Hyatt Atlanta

Whether you’re staying at the Grand Hyatt Atlanta or just a local in the area looking to celebrate four nights of Beyoncé, come enjoy their themed menu. Try the signature cocktails that include the Texas Tea, H-Town Honey, Plain Jane Spaghetti and Cowboy Cosmo. This Cowboy Carter activation is happening on the rooftop bar from 3-7 p.m. on July 10, 11 and 13. Thursday, July 11 there will be a live DJ.

Giddy Up ATL Experience

Hilton Atlanta is gearing up for Beyoncé’s Cowboy Carter Tour with themed cocktails from July 10-14. Try the “Texas Hold ‘Em” margarita and “II Most Wanted” old fashioned. There will be exclusive menu specials at Southern Elements, Trader Vic’s, Nikolai’s Roof and Marketplace. Show off your best western-inspired look with photo opportunities at the Giddy Up ATL Experience.

Honey Bee Cocktail at The American Hotel Atlanta Downtown, Tapestry Collection by Hilton

The American Hotel Atlanta Downtown is right by Centennial Olympic Park and a short walk away from Mercedes-Benz Stadium, where Beyoncé’s shows are taking place. Try their signature cocktail, The Honey Bee, with SirDavis American whiskey, lemon juice, honey syrup and topped with a honeycomb or lemon twist. The drink will be available from July 9-13.

Enjoy Beyoncé-inspired specials at Signia by Hilton Atlanta

Try the Queen Bee with Bombay Sapphire Premiere Cru, Oka Yuzu, Lemon and Honey. Or go for the Lemonade Royale with D’Usse VSOP, simple syrup, lemonade and Primaterra prosecco. Or enjoy the So So Blue Fizz with Wheatley Vodka, Mathilde Framboise, Monin blueberry, lemon and fever tree yuzu soda. A Beyoncé-inspired menu wouldn’t be complete without a lemonade stand, which will be offered July 10-11 and July 13-14 from 5-7 p.m. with alcoholic and non-alcoholic options.

Spa Signia will also have some specials with the Boot Scootin’ Foot Revival, Giddy-Up Deep Tissue Massage and Most Wanted Glow Facial. The spa specials run from July 7-14.

You can also enjoy a Beyoncé-inspired sweet treat at Friendship Market the week of the concert.

SirDavis Pop-Up at St. Julep

Celebrate Beyoncé’s Cowboy Carter Tour at the Kimpton Sylvan Atlanta – Buckhead. Their rooftop bar, St. Julep, is having a SirDavis Pop-Up on July 11 from 5-10 p.m. There will be themed cocktails with Beyoncé’s whiskey, SirDavis. Make sure you wear your best fringe, denim and rhinestones.

Things to Do

Cowboy Carter-inspired scent at Lot 23 Chandler Co.

Giddy up for a immersive perfume-blending experience at Lot 23 Chandler Co. Craft your own work of art with fragrance notes inspired by dusty rose, suede, prairie florals, and sweet bourbon—available as custom-blend perfume sessions and limited-edition candles. The class includes guided blending session with 30mL atomizer, customer Cowboy Carter name card for your alter ego blend, a take-home scent profile card with reorder access and a signature Cowboy Carter ambiance with a curated playlist and photo vignette. This option is available from July 10-14.

A Cowboy Carter Charm Bar at the Shane

The Kimpton Shane Hotel in Midtown is gearing up for Beyoncé by having a create your own custom charm necklace in collaboration with “It’s Especially Lucky”. There will also be special cocktails and menu items throughout the weekend. The charm bar is happening July 10 and 11 from 3-5 p.m

Events

Get ready for a Cowboy Carter inspired celebration at Atrium with Giddy Up, Queen Brunch on July 12.

Enjoy a one-of-a-kind Cowboy Carter sing-along fan experience at Believe Music Hall with Hive Hoedown: The Ultimate Beyoncé Fan Experience making an official stop in Atlanta for one night only on Saturday, July 12.

Ride MARTA

MARTA offers a convenient way to get to and from Mercedes-Benz Stadium. There are several stations throughout the Atlanta metro area that offer free parking if you choose to ride the train in. There are two stations within close proximity of MBS: Vine City and SEC (Sports, Entertainment, and Convention District). When hopping off at Vine City, cross the bridge and that takes you right to the stadium. When hopping off at the GWCC/CNN Center, you’ll come up right in front of State Farm Arena, but will see Mercedes-Benz Stadium to your left.

If this is your first time riding MARTA, don’t worry. We’ve got tips and tricks to riding MARTA like a local.

If you’re ready for more adventure after the concert, check out some spots around Mercedes-Benz Stadium.

Aubree Dumas is a writer, content producer, and digital storyteller passionate about solo travel, food, and culture. She is a video production creator for Discover Atlanta, where she develops cinematic content and feature stories that spotlight the city’s vibrant neighborhoods, hidden gems, and rich cultural experiences. With a background in performing arts and digital media, Aubree brings a creative and immersive lens to every story she tells.

Originally Published July 8, 2025